“I found the B2B Sales Revolution to be well thought through yet highly pragmatic. It’s one of those few books that are of use after you’ve read them – it’s more than a remembered key message in that it gives real world templates and tools for the Sales process.”
Philip Stanfield – Marketing and Sales Director, SLA Mobile

“The B2B Sales Revolution is a must read for professionals who are focussed on selling. The insights on buying have helped us develop sales strategies to engage with our customers with direct impact on results.”
Giles DesForges – General Manager UK, Affinion International

“This is an excellent book, strongly recommended to anyone involved in complex sales processes into large organisations.”
Michael Walford-Grant – Country Manager, PolarLake UK

“A real eye-opener… before reading we hadn’t a full picture of the buying process for each opportunity in our pipeline.”
Atillio Petrini – ESRI

“The B2B Sales Revolution really made me think like my customer – thanks!”
Ciaran Murtagh – Shay Murtagh

“What must happen for the purchase to be sanctioned could not be more important…”
John Brophy – HKR Architects

“This is a must for every company. The greatest salesperson in the world cannot sell if the buying conditions are not in place.”
Gillian Buckley – Manager, WIF

“My sales team really needs to think buying process, business case and buying team – that is why the B2B Sales Revolution is important…”
Jimmy Kehoe – Datapac